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Top 10 SEO Mistakes - Google Docs

1Targetting the wrong keywords

This is a mistake many people make and what is worse – even experienced SEO experts make it. People choose keywords that in their mind are descriptive of their website but the average users just may not search them. For instance, if you have a relationship site, you might discover that “relationship guide” does not work for you, even though it has the “relationship” keyword, while “dating advice” works like a charm. Choosing the right keywords can make or break your SEO campaign. Even if you are very resourceful, you can't think on your own of all the great keywords but a good keyword suggestion tool, for instance, the Website Keyword Suggestion tool will help you find keywords that are good for your site.

2Ignoring the Title tag

Leaving the <title> tag empty is also very common. This is one of the most important places to have a keyword, because not only does it help you in optimization but the text in your <title> tag shows in the search results as your page title.

3A Flash website without a html alternative

Flash might be attractive but not to search engines and users. If you really insist that your site is Flash-based and you want search engines to love it, provide an html version. Here are some more tips for optimizing Flash sites. Search engines don't like Flash sites for a reason – a spider can't read Flash content and therefore can't index it.

4JavaScript Menus

Using JavaScript for navigation is not bad as long as you understand that search engines do not read JavaScript and build your web pages accordingly. So if you have JavaScript menus you can't do without, you should consider build a sitemap (or putting the links in a noscript tag) so that all your links will be crawlable.

5Lack of consistency and maintenance

Our friend Rob from Blackwood Productions often encounters clients, who believe that once you optimize a site, it is done foreve. If you want to be successful, you need to permanently optimize your site, keep an eye on the competition and – changes in the ranking algorithms of search engines.

6Concentrating too much on meta tags

A lot of people seem to think SEO is about getting your meta keywords and description correct! In fact, meta tags are becoming (if not already) a thing of the past. You can create your meta keywords and descriptions but don't except to rank well only because of this.

7Using only Images for Headings

Many people think that an image looks better than text for headings and menus. Yes, an image can make your site look more distinctive but in terms of SEO images for headings and menus are a big mistake because h2, h2, etc. tags and menu links are important SEO items. If you are afraid that your h1 h2, etc. tags look horrible, try modifying them in a stylesheet or consider this approach: http://www.stopdesign.com/articles/replace_text.

8Ignoring URLs

Many people underestimate how important a good URL is. Dynamic page names are still very frequent and no keywords in the URL is more a rule than an exception. Yes, it is possible to rank high even without keywords in the URL but all being equal, if you have keywords in the URL (the domain itself, or file names, which are part of the URL), this gives you additional advantage over your competitors. Keywords in URLs are more important for MSN and Yahoo! but even with Google their relative weight is high, so there is no excuse for having keywordless URLs.

9Backlink spamming

It is a common delusion that it more backlinks are ALWAYS better and because of this web masters resort to link farms, forum/newgroup spam etc., which ultimately could lead to getting their site banned. In fact, what you need are quality backlinks. Here are some more information on The Importance of Backlinks

10Lack of keywords in the content

Once you focus on your keywords, modify your content and put the keywords wherever it makes sense. It is even better to make them bold or highlight them.

Google Apps Reseller Program

Google Apps Reseller Program: "Authorized Reseller ProgramHome
The Opportunity
Program Details
Roles & Responsibilities
Common Questions
Get Started




Welcome to the Google Apps Authorized Reseller Program


We're excited about your interest in becoming a Google Apps reseller! This site will help you understand the program and evaluate whether it’s a good fit for your business."

Dzine Blog | Archive | Web Interface

Dzine Blog Archive Web Interface: "Interface Design Inspiration 36 Beautiful Login Page/Form Designs"

SitePoint CSS Reference

SitePoint CSS Reference: "Search the SitePoint Reference"

Link to 27 Best Photoshop Web Layout Design Tutorials to Design Decent Web Layouts

27 Best Photoshop Web Layout Design Tutorials to Design Decent Web Layouts

 

 

For beginner web designers - design tutorials really help to understand the basic knowledge about web design!,

Here is a collection of 27 layout design tutorials that will help you with designing a decent looking website. Some of them are really good!,

Design a cool Photography Portfolio

 

Design A Grungy Website Design In Photoshop

Design a High End Webdesign From Scratch

Design Your Own Personal Portfolio Page In Photoshop

Design a cool Portfolio Web Layout

Urban Layout Design in Photoshop

Design a Funky website Design in Photoshop

Design a personal portfolio Site in Photoshop

Designing a Dating Agency Website in Photoshop

Music Band Website

Designing a Clean Photo Portfolio Site In Photoshop

Cool Dark website Design

Dark Themed Website From Scratch

3d Studio Design In photoshop

Design a Cartoon Grunge Web layout in Photoshop

Design a Hand Drawn style Website in Photoshop

Design a Cool Photo Portfolio

Tutozor Web2.0 Re-Design Tutorial

Webstudio Layout Design

Real estate Template Design

Dark Portfolio Layout

Stylish Design Agency Layout Tutorial

Bar Website Design

Simple Design Studio Layout Design

Professional Modern Weblayout Design

Web2.0 Vector Layout Design

WebDesign Studio Layout

Free Adobe Dreamweaver Tutorial | CSS Tutorial for Creating Layouts in Dreamweaver | Layers Magazine

Free Adobe Dreamweaver Tutorial CSS Tutorial for Creating Layouts in Dreamweaver Layers Magazine: "Building CSS-Based Layout in Dreamweaver
CATEGORIES: Dreamweaver, Tutorials, Video Tutorials Geoff Blake December 18, 2008This tutorial covers the process of building a CSS-based layout from scratch using Dreamweaver.

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